So, it is time to kick off the book authoring!
The working title is "Sustainopreneurship - Business with a Cause. The Whys, Whats and Hows of Entrepreneurship and Innovation for Sustainability". The title has been discussed earlier on the book group on the community "Sustainopreneur's Café".
The book will partly recycle and edit earlier texts created (mostly academical) into popular format, and add new content in some lines, enriching first and foremost with case stories and detailed sharing on the "how" aspect - ideas on how to create a sustainopreneurial venture.
Over the next days, I will share the intended content of the finalized book part by part, by giving summaries of each part. When this exercise is done, a synopsis will be created to get to the core of the matter - and a wise thing to do after each and every part has been presented in details, 400 words a post. Sources and process related to each and every part will also be covered in detail, with a preliminary outlining of the chapters included in the book. Firstly, though, sharing every part title and the intended content in one sentence.
The book is intended to end up in 500+ pages, with eight main parts and one introductory part, with 33 chapters.
Part 0. The Coverage
This part grasps the purpose and content (and also the process of the creation) of the book.
Part I. The Context
This part will be dealing with the sustainability issues, the causes of the sustainability-related problems, and problems with the institutions set to solve the these problems.
Part II. The Concept
This part covers the emergence of the ideas, the theories and the final formulation of the sustainopreneurship concept, that ended up in the publishing of the Wikipedia article in October 17, 2008.
Part III. The Chronicles
This part covers the central stories and personal accounts/experiences to relate to the emergence of the concept, and its further development and proliferation.
Part IV. The Cases
This part is a rich set of case stories, illustrating and enriching the meaning of the concept.
Part V. The Contemplations
This part discusses the learnings so far, and reflects around the cases, ending up in conclusions and models to understand sustainability innovations and entrepreneurship, its enablers and core ideas deeper.
Part VI. The Challenges
This part deals with future challenges, both related to the research and practical implementation and further proliferation of the concept, and suggestions on how to overcome them.
Part VII. The Communication
This part deals with the further communication of the key messages, and how to get the movement to increase in strength.
Part VIII. The Critical Mass?
The final part deals with the key question - "How can we innovate and interact in order to reach a critical mass of people and energies to create a sustainable world?"
Welcome to follow the development and grasping the key intended content, and how to source and create it over the coming days, dedicating one blog post per part!